Can corporate volunteering programs increase profitability?

Caring for others -- Larry Polhill

Social responsibility is a strong driving force in all industries. The human capital is the most crucial aspect of any company, and every move to push a business toward success begins there. One good way of showing employees and consumers the human side of a company is through corporate volunteering.

Enhancing company culture -- Larry Polhill

While it may seem counterintuitive, corporate volunteering programs increase profitability. Corporate volunteering initiatives also enhance company culture. A company resembles a family; it should be a place where a group of people advocates for each other. When employees volunteer together, they get the chance to communicate with each other, find their common ground, and develop positive relationships. Profitability of a company stems from effective collaboration. Through corporate volunteering, teams learn to collaborate and appreciate one another’s talents.

Giving back -- Larry Polhill

Most millennial employees opt to become a part of companies that lean heavily on giving back. They value growth and development more than salaries and desire to partake in opportunities that fully engage them. Through corporate volunteering efforts, employees develop soft skills, which can lead to them taking on leadership roles in the future. Succession planning is made easier through such efforts, and business leaders can be sure that their company will be in good hands.

Enhancing brand reception plays a major role in increasing profitability. When a company is well-received by consumers, and employees are satisfied with how the company takes care of them, the business is on the road to experiencing an increase in revenue. Larry Polhill.